Top 5 Social Networking Apps on iOS in Bulgaria - Q1 2023

Throughout the first quarter of 2023, the leading social networking applications on iOS in Bulgaria demonstrated diverse trends in downloads, revenue, and active user engagement.

Rakuten Viber Messenger from Viber Media SARL saw weekly downloads fluctuate, peaking at about 6.3K in early January and dropping to approximately 3.4K by late March. Revenue peaked at around $314 in late February, with weekly active users remaining relatively stable, averaging around 320K.

Messenger by Meta Platforms, Inc. experienced a steady decline in weekly downloads, starting at 4.6K in late December and decreasing to about 2.5K by the end of March. Active users also saw a slight decline from 334K to 310K throughout the quarter. Notably, the app generated a small revenue of $12 in the last week of March.

Facebook, another app by Meta Platforms, Inc., showed consistent weekly downloads ranging from 2.3K to 3.9K. Revenue peaked at $266 in mid-January, while active users remained robust, averaging around 615K.

Telegram Messenger from Telegram FZ-LLC saw a significant peak in revenue, reaching approximately $1.4K in mid-February. Downloads varied between 2.1K and 4K, with active users maintaining a steady average of around 82K throughout the quarter.

WhatsApp Messenger by WhatsApp Inc. exhibited stable weekly downloads, averaging around 2.5K. Revenue remained minimal, averaging around $8 per week. Active users fluctuated, starting at 256K in late December and ending at 229K in late March.

These insights are sourced from Sensor Tower, where more detailed analytics and trends can be explored.